MBAO 550. MBA Online Strategies for Success. 1 Credit Hour.
Before engaging with your first Professional MBA (PMBA) course, you will explore the technologies, structure, and expectations of the program in the 1-credit Orientation module, MBAO 550 Strategies for Success. You will meet your support team, customize a profile on Bryant’s Learning Management System (LMS), Blackboard, practice using various technologies, and create a success plan to guide your journey throughout the PMBA program. You will learn to employ unique skills for reading, note-taking, and studying in the online classroom, cite your sources using the American Psychological Association (APA) standards, and monitor your learning progress using metacognitive approaches.
MBAO 551. Economics. 3 Credit Hours.
In this course, you will explore both micro and macroeconomics at a managerial level with an emphasis on key concepts and principles used in business management today. You will learn to define and interpret concepts such as opportunity cost, elasticity, utility maximizing, and market equilibrium. You will gain a way of understanding the long-term forces that drive the economy and shape the business environment. By the end of this course, you will be able to analyze the core issues in economics, evaluate the effects of internal and external factors on economic issues, employ models to perform economic analysis, apply theory using real world examples, and identify, explain, and compare major economic indicators and apply them to real world applications.
MBAO 552. Principles of Management. 3 Credit Hours.
This course is designed to help you develop the managerial decision-making skills that are essential for career advancement as well as success in your personal life. To ensure relevance, you will be encouraged to focus on issues that are personally pertinent to your particular career stage. Managers work in a myriad of different contexts around the globe. Through case studies, exercises, and reflective experiences, we will explore how differences in national/regional cultures affect managerial practice as well as how organizational size, age, and status tend to influence organization culture and thereby expectations about what it means to be an “effective” manager.
MBAO 553. Business Research Methods and Statistics. 3 Credit Hours.
MBAO 553 provides a conceptual framework and the techniques of business research processes and a foundational understanding of applied statistics that are most frequently used in business research. The course creates an opportunity for you to gain experience in defining research problems, designing a research project, and in collecting, analyzing, recording, and interpreting data.
MBAO 555. Strategic Business Communication. 3 Credit Hours.
MBAO 555 provides a conceptual framework and specific tools for communicating in today’s business environment, facilitating the accomplishment of strategic, academic and professional business goals. You will develop the oral, written, presentation, and discussion skills necessary for professional positions and for use within the Bryant Professional MBA program. By the end of this course, you will be able to analyze communication situations and audiences to make choices about the most effective and efficient way to communicate and deliver messages, build effective business presentations in contexts that may require prepared, impromptu, or extemporaneous constructs, comprehend feedback, interpret areas of strengths and weakness, and translate to action that results in improved communication skills, se communication technology effectively and appropriately, utilize culturally appropriate strategies in business communications, and embody the characteristics of an effective team leader.
MBAO 556. Fundamentals of Accounting and Finance. 3 Credit Hours.
MBAO 556 provides the conceptual framework of both financial and managerial accounting, with an emphasis on the analysis and evaluation of accounting information as part of the managerial processes of planning, decision-making, and control. You will explore the essential aspects of capital management, financial statement analysis, time value of money, cash flow management, risk and return, sources of financing, and portfolio analysis. By the end of this course, you will be able to explain concepts related to the accounting equation, business transactions, cash flows, the time value of money, risk and return, sources of financing, and asset utilization, analyze financial statements, identify income and expenses, and apply generally accepted accounting principles, evaluate accounting information as part of the managerial process of planning, decision-making, and control, describe the financial planning and forecasting process, and the preparation of annual reports, and calculate important financial ratios and apply the same in decision-making.
MBAO 558. Strategic Marketing. 3 Credit Hours.
MBAO 558 provides a conceptual framework for marketing, and explores the challenges involved in using marketing to address the problems of an organization in a dynamic political, economic, social, and technological environment. You will examine a range of marketing problems drawn from both consumer and business markets. By the end of this course, you will be able to explain the marketing management process and consumer behavior, discuss appropriate marketing strategies to succeed in a competitive landscape, describe the importance of marketing research, segmentation, targeting, and positioning, analyze and evaluate the challenges involved in developing new product offerings and the difference between marketing tangible goods and services, and develop, design, and manage pricing strategies, programs, integrated marketing channels, communications, and marketing initiatives in a global context.
MBAO 559. Global Business. 3 Credit Hours.
This course examines the implications of globalization and focuses on the analysis of strategic challenges facing business enterprises in a global environment. The transformation of the world economy has created a need for individuals with a global perspective, multifunctional expertise, and the ability to acquire new knowledge and skills as needed to meet the challenges of continuously changing business conditions. The purpose of this course is to introduce you to the role of the “strategic manager” and to develop the necessary knowledge and critical thinking skills to analyze multinational enterprises (MNEs) and formulate global strategy effectively.
MBAO 560. Organizational and Strategic Leadership. 3 Credit Hours.
MBAO 560 Organizational and Strategic Leadership will expose you to foundational theories, conceptual frameworks, and methodologies you will apply as supervisors and mid-level managers within an organization. Emphasis is on the skills, actions, and values of mid-level leaders and supervisors. You will identify and apply leadership models to analyze team and
department issues, formulate solutions, and make sound decisions with a focus on the department, business unit, or team.
MBAO 561. Entrepreneurial Leadership. 3 Credit Hours.
Entrepreneurial Leadership is not simply a concept to be mastered and applied to tech innovators bent on building the next great world changing business. The skills, temperament, attitudes, techniques, theories and philosophies can and should be practiced across all levels of any organization. Startup and small companies clearly benefit from a dynamic and often visionary leader. It is often through the sheer will of the entrepreneur in these companies that the vision becomes a reality and hopefully a commercial or social success. Larger and more established organizations run the risk of becoming stagnant and complacent. In the extreme they become irrelevant and eventually go out of business. By learning to apply many of the same concepts and skills, often using different implementation techniques, you can develop the expertise to promote an entrepreneurial culture in any organization.
MBAO 563. Leadership Capstone. 3 Credit Hours.
Why are some firms more successful than others? This is the fundamental question that we will tackle in this course. Successful management of an enterprise begins with a coherent, well-defined strategy. This course develops the knowledge and skills necessary to analyze, formulate and implement strategy effectively. We will take the perspective of the senior leader, learning how to assess the external environment, as well as the firm’s internal resources and capabilities, so as to create a successful strategy. We will learn how the leader makes the parts of the firm (functional areas, product lines, and/or geographic units) work in harmony to support the strategy and create a whole which is greater than the sum of its parts. Throughout the course, we will address the complexity of leading a business in this era of globalization, social and technological change, and dynamic firm and industry boundaries.