International Business Major - Digital Marketing Concentration 2022-2023 Edition

International Business Major Requirements - Digital Marketing concentration

International Academic Experience
International Study Abroad 1
First-Year Gateway Experience
Global Foundations of Character and Leadership
Global Foundations of Organizations and Business
Writing Workshop
Bryant IDEA: Innovation and Design Experience For All
International Business: Digital Marketing Concentration
Marketing Research
Consumer Behavior
Digital Marketing
Marketing Policy and Problems
Digital Marketing II
Writing for Social Media
Marketing Analytics
Business Core Requirements
Principles of Financial Accounting
Principles Managerial Accounting
Global Dimensions of Financial Management 7
Financial Management
Introduction to Global Information Technology and Analytics 8
Introduction to Information Technology and Analytics
Global Dimensions of Operations Management 9
Operations Management
Global Dimensions of Marketing 10
Foundations of Marketing Management
International Business Practicum
International Business Integrative Experience
Multinational Finance
International Business Management
International Marketing
International Business Electives
Select two approved courses
Liberal Arts Core Requirements
Microeconomic Principles
Macroeconomic Principles
Introduction to Literary Studies
International Business Law
Mathematical Analysis
Statistics I
One Humanities Historical Survey Course 2
Liberal Arts Distribution Requirements - Modes of Thought 3,4
Two Social Science Modes of Thought
One Historical Mode of Thought (Upper Division)
One Literary Mode of Thought (Upper Division)
Two Scientific Modes of Thought 5
One Cultural Mode of Thought
Liberal Arts Elective
One Elective
Language Minor Requirement
Four Language Minor Courses of which students are required to take ML XX404 (i.e. ML CH404, ML FR404, ML IT 404, ML SP404). 6
Open Elective
One Elective

Within the 122 credits comprising the program distribution, the equivalent of at least 12 semester hours of credit must be taken as international study abroad except for students on an F1 Visa.


International Focus


19 net credits and 3 credits from the required Language Minor may be applied to this distribution.


Must include four courses with an international focus.


Include one Lab Science. One science course must be taken at the 300 or 400 level.


International Business majors must complete a 12-credit language minor.


Or FIN 201 with IB program approval.


Or ISA 201 with IB program approval.


Or MGT 201 with IB program approval.


Or MKT 201 with IB program approval.