Marketing Minor 2023-2024 Edition

Marketing Minor Requirements

To obtain a minor in marketing, students must earn 12 credits in marketing beyond the business core requirement (MKT 201) with a minimum GPA of 2.0. The 12 credits must be allocated as follows:

Required Courses
MKT 311Consumer Behavior3
MKT 312Marketing Research3
Elective Courses
Select two of the following:6
A maximum of one course at the 300-level
A minimum of one course at the 400-level

A minimum of 12 credits is required for the minor.