Bachelor of Science in Business Administration: Digital Marketing Concentration
Digital Marketing Concentration Curriculum Requirements
|First-Year Gateway Experience|
|Global Foundations of Character and Leadership|
|Global Foundations of Organizations and Business|
|Bryant IDEA: Innovation and Design Experience For All|
|Digital Marketing Concentration|
|Marketing Policy and Problems|
|Digital Marketing II|
|Writing for Social Media|
or MKT 461
|Business Core Requirements|
|Principles of Financial Accounting|
|Principles Managerial Accounting|
|Introduction to Information Technology and Analytics|
|The Legal Environment of Business|
|Management Principles and Practice|
|Foundations of Marketing Management|
|Liberal Arts Core Requirements|
|Introduction to Literary Studies|
Two Humanities Survey Courses
|Liberal Arts Distribution Requirements - Modes of Thought 1|
Two Social Science Modes of Thought
One Historical Mode of Thought (Upper Division)
One Literary Mode of Thought (Upper Division)
Two Scientific Modes of Thought 2
|Liberal Arts Elective|
|Liberal Arts Minor Requirement 3|
Four Courses (selection is made from a variety of liberal arts disciplines)
3 credits from the required liberal arts minor may be applied to this distribution.
Include 1 Lab Science. One science course must be at the 300 or 400 level.
Some minors require more than 12 credits.
122 credits required for graduation.