Digital Communication Program

On This Page

Major In Digital Communication

The Bachelor of Science in Digital Communication provides students with the theoretical knowledge as well as the practical skill to help them become a leader in designing and managing digital content in any field or organization. Students will gain experience in both digital writing and digital production, while also developing expertise in strategy, message design, platform delivery and assessment. Digital Communication majors focus on digital communication technologies as both the consumer and the creator. They engage in unique coursework that focuses on three key areas: theories and concepts of Digital Communication, how to effectively design and manage digital content based on unique goals, as well as how to create and produce the content needed to engage a variety of communities across multiple platforms. 
 
From social media to podcasts to emerging digital technology, Digital Communication majors at Bryant University are trained for the “here and now” as well as for what the future may bring. Studying Digital Communication at Bryant give students the ability to design, produce and manage digital content for a wider variety of contexts and careers. 

Digital Communication Major Objectives:

Students in the Digital Communication major will:

  • Describe the process of digital communication.
  •  Explain the process by which digital communication knowledge is generated and advanced.
  • Develop, create, deliver, and assess appropriate and effective digital media messages.
  • Demonstrate the ability to apply the ethical, social, historical, and legal principles and practices of digital communication.
  • Engage critically and creatively to solve problems and adapt to new technology environments.
  • Apply communication and digital communication theory and research to real-world situation.

Bachelor of Science with a Major in Digital Communication Requirements:

 

Bachelor of Science with a major in Digital Communication Requirements: 

Digital Communication Major Requirement
COM 203Introduction to Communication3
COM 205Introduction to Digital Communication3
COM 209Principles of Visual Communication in the Digital Space3
COM 353Writing for Digital Media3
COM 390Research Methods in Communication/Digital Communication3
COM 491Senior Capstone for Communication/Digital Communication3
Written/Audio/Visual Content Creation Requirement 1
Choose Two Course from Listing Below:
COM 243Digital Media Production3
COM 352Strategic Content Planning and Creation 3
COM 357Digital Video and Media Narrative Design3
COM 442Advanced Digital Media3
COM 452Personal Branding in Digital Media3
Digital Communication Content Requirement 1
Choose at least Two Courses from Listing below: 1
COM 243Digital Media Production3
COM 265Public Relations and Social Media3
COM 352Strategic Content Planning and Creation 3
COM 357Digital Video and Media Narrative Design3
COM 360Crisis and Risk Communication3
COM 381Message Design and Content Creation in the Age of Artificial Intelligence3
COM 402Digital Literacy, Digital Lives3
COM 442Advanced Digital Media3
COM 452Personal Branding in Digital Media3
COM 463The Impact of Digital Addiction on Individuals and Social Interactions3
COM 470Persuasion and Social Influence3
COM 480Advanced Health Communication Health Campaigns3
Two Communication Electives (no double counting) 1
1

Courses amongst content sections may not double count.   At least 2 courses throughout the "content" sections must be at the 400 level.  The  400 level course taken for the Major Requirement section does not count towards this requirement

A minimum of 36 credit hours is required for the major.

A minimum of 120 credit hours required for graduation.

Undergraduate

Our Undergraduate Catalog provides a 2025-26 academic overview, including degree programs, course descriptions, academic policies, general education, and planning resources.

Undergraduate Info

Graduate

Our Graduate Catalog details graduate programs in Arts and Sciences, Business, and Health and Behavioral Sciences - featuring MBA and MS degrees, application and policy information, course listings, graduation requirements and accreditation.

Graduate Info